Red Bull studios: Toddla T & Stylo G studio session

GOAL:

Loudd, wanted to create a unique Facebook Live experience for a Red Bull Studio session with Toddla T and Stylo G. Fans watched as the artists produced a remix live, and by utilizing several products from Telescope’s Live Studio, viewers were able to aid in the creative process.

red bull Facebook live

SOLUTION:

  • Full screen interstitial and custom graphics built momentum for the stream.
  • Text-to-air let the artists communicate with the audience and gave clear and efficient calls-to-action.
  • Comments-to-air gave viewers a chance for their voices to be heard.
  • Hashtag polling allowed viewers to participate in production, by voting on the direction the remix would take.

REAL TIME RESULTS:

  • 231k views
  • 660reactions
  • 123 shares
  • 398 comments