With Mother’s Day just around the corner, we rounded up some interesting marketing stats surrounding this special celebration. It’s the perfect opportunity for retailers and brands to really get creative with marketing content and engage their audience.

1.Did you know Mother’s Day is one of the biggest retail holidays in the U.S.?

2. Consumers spend is increasing every year.

3. Spend per consumer is also increasing.

4. Almost 1 in 3 consumers will buy their gifts online

5. Here is what consumers are buying to spoil their mums.

6. It’s the most popular topic on Facebook.

7. Consumers love showing love for their mums on social media.

Sources:

www.cmo.com
www.pymnts.com 
www.businesswire.com
www.digitalcommerce360.com
www.statista.com

Related Posts:

Marketing
 Jun 13, 2019

Content repurposing and optimization 101

Marketing
 Apr 23, 2019

5 Experiential Activations to Inspire Your Marketing Strategy

Marketing
 Mar 18, 2019

User Generated Content – 4 Campaigns to Inspire Your UGC Strategy