Boris L Henson Foundation Live Video Production

GOAL:

Taraji P. Henson set up The Boris Lawrence Henson Foundation with the goal to eradicate the stigma around mental health issues in the African-American community.

Earlier this year the foundation put together two day BLHF Conference for like-minded professionals and leaders to learn more about the latest research and work together to create strategies towards these issues.

The foundation was looking for a way to bring these messages to a wider audience beyond the conference attendees and engage them in a two-way conversation.

SOLUTION:

Key Features

  • Telescope was brought in to fully produce a live discussion with Taraji P. Henson and friends addressing the state of mental health in the black community.
  • Utilizing Live Studio, Telescope’s award-winning live streaming solution, the talk was streamed live to Instagram and Facebook
  • The stream also incorporated dynamic graphics to encourage audience participation and raise funds via the Donate Button with all proceeds going will support African-Americans who seek therapy but may not otherwise have the means to cover costs