Casey's General Store Rewards Match-Up

Casey's patrons were encouraged to head over to Casey's Reward hub where they could sign into the bracket and vote for their favorite snacks. By signing up and voting with your first name, last name and email, the user was automatically entered to win the grand prize of free pizza for a year! Users could then vote up to 10x per day as well as share the bracket on Twitter and Facebook for an additional 10 votes per day per social platform. Each valid vote entry was equal to a sweeps entry - making it clear to every participate the more they voted and shared, the more chances they had to win.

After each round, the percentages were revealed and the winner proceeded to the next match up, eventually leaving the final all time favorite snack - pepperoni pizza! In addition, after the winners of each round were revealed, coupons that could be used inside Casey's stores were released for that round's winners too all existing Casey's Reward members - encouraging those playing along to be sure to sign up for the program in order to get their weekly rewards.