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Victoria's Secret Train Like An Angel Facebook Live

Live stream series to Facebook with custom graphics

FB live stream of VS model and trainer in workout gear with comments

OVERVIEW

Victoria’s Secret gave fans an exclusive look at how their models - aka “Angels” - get in tip top shape for the Victoria’s Secret Fashion show during their “Train Like an Angel” Live Stream , powered by Telescope.

Model and trainer working out
Model and trainer working out throwing punches

HOW IT WORKED

Using Telescope’s Live Studio platform , Victoria’s Secret streamed live workouts with the Victoria’s Secret models and gave fans the opportunity to workout along with their favorite “Angels” from the comfort of their home, ask fitness questions, and get tips from some of the world’s top trainers. Fans could watch the videos on the Victoria Secret website or directly from the brand’s Facebook page. Graphics with a countdown clock and brand logo were displayed before the start of the broadcast.

Trainer with VS model,  FB live stream of two trainers with two VS models working out with FB comments

KEY FEATURES

Live Studio : Live stream to Facebook with customizable graphics

RESULTS

  • During the peak of the live stream, viewership reached 15,000 

  • VOD after the live stream garnered over 1.8 million views

Victoria's Secret FB live stream countdown screen and model in boxing gloves