Telescope recently won a Shorty Award for the ‘Carnival Cruises – Bill The Mystical Sloth’ Facebook live campaign, in the Best Use of Live Streaming Video category. The campaign was also shortlisted as a finalist in the Travel and Tourism category.
Our other entry, ‘Nat Geo’s Savage Thanksgiving’ Facebook live campaign received acknowledgment as a finalist in the ‘Best in Pets & Animals’ category.
The Shorty Awards, now in it’s 10th year, were the first awards show to honor social media. By constantly evolving along with the changing landscape of social media, The Shorty’s remains the most prominent award show of its kind. The Shorty Awards continue to recognize the most influential, popular, and culturally relevant brands, organizations, agencies, campaigns and influencers across social media.
The 10th Annual Shorty Award Brand and Organization winners were announced in Adweek and will be celebrated at the star-studded awards ceremony on April 15th in New York City.
Telescope’s Live Studio platform is already recognized as the industry standard for publishers and brands to utilize Facebook Live to its fullest potential. It enables full end-to-end creation, management, production and distribution of quality live and VOD video, combined with graphical overlays, real-time interactivity and re-targeting of viewers post broadcast.
Winners and honorees of the Shorty Awards were selected by members of the Real Time Academy of Short Form Arts & Sciences (rtacademy.org), comprised of experts in advertising, media, entertainment and technology. Members of the Academy include Leslie Berland, (CMO, Twitter), Tom Parker (CCO, Edelman), Sarah Hofstetter (CEO, 360i), Pete Krainik (Founder and CEO, The CMO Club), and Bruce Henderson (CCO, Jack Morton Worldwide), among others.