Facebook Live mobile streaming with Hashtag Polling
Eurosport used Telescope’s Live Studio platform to run a highly engaging Facebook Live campaign, using a mobile phone to live stream the reveal of the Ligue 1 (France’s professional soccer league) team jerseys. They also ran their own mini-tournament during the live stream, using hashtag polling which enabled fans to vote on the best looking team jersey.
Camera Application: Telescope’s original Camera Application for Facebook Live powered a professional-level live stream from a mobile phone using our Live Studio platform.
Live Studio : The live studio platform increased viewer engagement with its integrated hashtag voting tool, which enabled Eurosport to display graphics during the live stream to promote the hashtags and display real-time poll results, thus encouraging viewer participation.
Camera Application: Live streaming using a mobile device
Live Studio: Facebook Live streaming with graphics to enhance viewer experience
PRODUCTS USED FOR THIS CAMPAIGN