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IFC Game Night

Each Thursday night IFC ran a play-along application during their evening movie. They would switch off between Bingo, Trivia and Crossword.

Mobile view of 3 games - trivia, crossword, bingo

OVERVIEW

IFC turned to Telescope to create an engaging second screen experience for their movie night. IFC’s Game Night occurred weekly, enabling viewers to be entertained through a play-along game while watching the broadcasted movie. The rotation of games included Trivia, Crossword Puzzles , and Bingo .

Trivia question and answers
Crossword puzzle
Bingo game card

HOW IT WORKED

Telescope created a range of games to drive interactivity with a combination of skills-based contests and instant-win prize draw mechanics. This enabled IFC to create an experience that not only kept their viewers engaged, but was also manageable from a compliance perspective and ensured a seamless prize delivery system.

Man sitting at desk with bingo numbers

KEY FEATURES

  • Skill-based contests - Crossword and Trivia - were utilized to encourage viewers to test their wits

  • A custom Bingo game was created with an instant win feature

  • Players could sign in with email or social login

  • Incorporated sponsor messaging

  • Secure and verified solution

RESULTS

  • Drove tune- in & fan engagement

  • Real-time activations

  • Data collection

Screen grabs of two movies and the corresponding mobile games - crossword and trivia