Teen Choice Sweepstakes
Throughout the LIVE ET broadcast of the Teen Choice Awards 2018 (including red carpet coverage), 13 different codes were announced where fans could take each code and enter for a chance to win a variety of prizes.
PRODUCTS USED
OVERVIEW
Throughout the LIVE ET broadcast of the Teen Choice Awards 2018 (including red carpet coverage), 13 different codes were announced where fans could take each code and enter for a chance to win a variety of prizes (of their choosing).
Once a new code was announced either live on air (or posted via @teenchoicefox Instagram account) users simply entered the active code along with their email address to access the sweeps site for a chance to win.
Fans had to act fast as each code was active only for a limited amount of time. A user was only able to win one of each prize but they were allowed to win up to one prize of each of the 13 mini-sweepstakes giveaways.
HOW IT WORKED
Throughout the live broadcast, codes were announced live on air or posted on Teen Choice's Instagram. Then participants would go to the Teen Choice Sweepstakes website and enter the live code and their email address to access the sweeps site for a chance to instantly win. Users had to participate in real time as each code was only active for a limited amount of time.
KEY FEATURES
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Each code was for a mini sweepstakes
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13 different codes were announced where fans could take each code and enter for a chance to win a variety of prizes of their choosing.
PRODUCTS USED FOR THIS CAMPAIGN
